The Black Excellence Brunch at Essence Fest’s 30th year celebration was a grand affair, filled with excitement and empowerment. The event honored Black women who have made a significant impact in their respective industries, recognizing their achievements and contributions. Angela Rye received the Truth Seekers Award, Maudey Oaks was honored with the Beauty Icon Award, and Marsai Martin received the Cultural Icon Award.
The Black Excellence Brunch brand, created by Trell Thomas, aims to celebrate and uplift the Black community. It provides a platform for Black people to come together, support one another, and celebrate their successes. The brunch creates a space where Black people can see themselves, encourage each other, and flourish. It has become a space where working individuals, entrepreneurs, and individuals from various industries can connect and find support.
The brunch kicked off in true New Orleans style with Thomas leading a second line parade. The South Carolina native created the brunch as a tribute to his mother’s Sunday dinner tradition. When asked about the support he receives from the community and his family, Thomas expressed his gratitude. He stated that seeing his sister in the crowd and having his blood relatives support him at every brunch grounds him and gives him the foundation he needs to stay focused. He also mentioned that every person who takes a seat at the table becomes his extended family, bringing him joy and a sense of belonging.
Essence Fest, now celebrating its 30th year, is a renowned festival that celebrates the achievements, culture, and contributions of Black people. It takes place annually in New Orleans, a city with a rich history and vibrant culture. New Orleans is known for its music, cuisine, and its celebration of diversity. The city’s unique blend of African, European, and Caribbean influences makes it the perfect backdrop for Essence Fest and events like the Black Excellence Brunch.
One of the main themes of the weekend was Diversity, Equity, and Inclusion. During the brunch, representatives from two of the event’s major partners, L’ORÉAL and Hallmark Mahogany, were asked why it was important for them to support an event like the Black Excellence Brunch. Liliahn Majeed, the Chief DEI Officer of L’ORÉAL North America, emphasized that celebrating and embracing the greatness of Black people is the morally right thing to do. She stated that L’ORÉAL wants all people to feel safe, seen, and considered in everything they do, from their products to their creative work. Alexis Kerr, the VP of Hallmark Mahogany and Multicultural Marketing, focused on the importance of supporting the sisterhood and creating systems to support Black entrepreneurs and working individuals. Both representatives expressed their support for events like the Black Excellence Brunch, as they provide a space for celebration and encouragement.
When asked what he would say to brands that are hesitant to work with events that uplift the Black community, Trell Thomas had a straightforward response. He questioned why brands wouldn’t want to support Diversity, Equity, and Inclusion initiatives, especially considering that their existence is due in part to the support of the Black community and the Black dollar. Thomas emphasized the importance of ramping up support during these times and recognizing the value and power of the Black community.
Being a part of Essence Fest’s 30th-year celebration was a powerful and gratifying experience for Trell Thomas. He described it as feeling like home, as Essence Fest brings together a beautiful gathering and community of like-minded individuals. Thomas expressed his gratitude for being a part of such an important milestone in Essence Fest’s history.
To stay updated with the Black Excellence Brunch and their future events, follow them on social media @blackexcellencebrunch.
By Valese Jones
Photos by: Sonya’s Creations LLC
