Pepsi Withdraws Wireless Festival Sponsorship After Backlash Over Ye Headline Slot
Pepsi has withdrawn its sponsorship of London’s Wireless Festival following mounting criticism over the booking of rapper Ye as the event’s headliner, adding pressure on organizers and raising questions about the festival’s future. The beverage company confirmed its decision in a brief statement, saying, “Pepsi has decided to withdraw its sponsorship of Wireless Festival.” The…