merrell

Merrell Launches “It Starts Outside” An Inaugural Global Brand Platform to Commemorate 45 Years and Inspire Outdoor Engagement

Grounded in the Transformative Power of the Outside, the Platform Launches With A Global Brand Film and Merrell Outside: Futures Project, Investing in the Future of Outdoor Creativity and Design To commemorate its 45th anniversary, Merrell has introduced “It Starts Outside,” an innovative global brand platform. This initiative is rooted in the idea that “even…

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13-Year-Old Girl Wearing Size 22 Shoe Receives Custom Footwear Experience; PLC Detroit and Shoes That Fit Unite

Shoes That Fit and Pensole Lewis College of Business & Design (PLC Detroit), Michigan’s only HBCU and the nation’s only design-focused HBCU, created a special custom footwear experience for 13-year-old Addisyn Lumpkin of Jonesboro, Arkansas, who stands 6 feet 5 inches tall and wears a men’s size 22 shoe. The event took place recently at…

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Detroit Artists to Be Showcased on Billboards Through Pensole Lewis College and AAA Partnership

Three local artists will have their work displayed on billboards across Detroit as part of a collaboration between Pensole Lewis College (PLC), AAA—The Auto Club Group (ACG), and the National Black Footwear Forum (BFF). The initiative highlights the winners of the MARKT’D: Art on Canvas program, which took place in September 2024 during the BFF…

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THREADED by PLC x Foot Locker LEED is Expanding to 10 Cities Preparing a New Generation of Designers

As the fashion industry confronts issues such as sustainability and diversity, the THREADED by PLC x Foot Locker LEED initiative is paving the way for a brighter future. In collaboration with Pensole Lewis College (PLC Detroit), Foot Locker has expanded THREADED to ten cities for its second session, positioning it as a national accelerator focused…

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Fourth Annual National Black Footwear Forum to Kick Off in Detroit

The fourth annual national Black Footwear Forum (BFF) is set to take place from September 21-24 at Detroit’s HBCU Pensole Lewis College of Business & Design (PLC) in collaboration with the Footwear Distributors and Retailers of America (FDRA). This year’s theme, “Culture is Currency: Know Your Worth,” promises to be a pivotal event in celebrating…

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