New York-based rising star Rian Wyld—the fierce, independent lyricist who channels resilience, spirituality, and raw honesty into her music—is preparing to release her bold new single “Poppin” exclusively on the innovative direct-to-fan platform EVEN tomorrow, January 19, 2026.
The track, produced by ShaTheGoddess, will hit major streaming services starting January 25, 2026, giving dedicated supporters an exclusive early window to stream, purchase, and connect directly with the artist.
EVEN serves as a vibrant, artist-first hub that lets creators sell music, exclusive drops, merch, and special experiences straight to fans. Every purchase on the platform counts toward Billboard chart positions, while artists receive valuable data and stronger fan relationships—a refreshing alternative in an industry often criticized for low streaming payouts.
“Poppin” is a street-smart, confident anthem that pays tribute to the unbreakable strength women need to succeed in hip-hop’s male-dominated world. Wyld uses the track to affirm unapologetic self-expression, making it clear: you never have to dim your light for anyone else’s comfort.
As she puts it, “Poppin’ is me wanting to be an example of a woman standing strong in her convictions… You don’t ever have to stop shining for someone else’s comfort, no matter who they are.”
The single arrives amid Wyld’s growing spotlight, including her high-profile clash with legendary producer Timbaland, after he posted a series of derogatory comments on her social media posts.
In what AllHipHop described as “a blistering diss,” Rian released the track “Comments,” criticizing the music veteran over several recent controversies, including his stated plans to launch an AI-focused record label, which critics have said could exclude human artists from future opportunities.
The song garnered over one million views across platforms, including Instagram, TikTok, and Threads, alongside media coverage on several leading media outlets and podcasts, including AllHipHop, Hype Magazine, FEMI Magazine, Tea with Teash, and more.
