“Be” is a new alt R&B single by Goldiie Lux that talks about being true to oneself in a world focused on seeking approval. Produced by Eric “Tre” Lusby, the song features simple music and clear lyrics that explore the difference between how things seem and how they really are.
The song is about defining oneself and not giving in to pressure to shape one’s identity for approval. Its structure is simple, so the singing and lyrics tell the story.
The artist directed the official video, edited by Lisa from Legit Looks. The visuals focus closely on the artist against a black background, emphasizing expression and presence while referencing classic R&B imagery in a modern way.
“We live in a world where it’s all about content instead of real experiences,” Goldiie Lux said. “People are so caught up on fake narratives to be cooler when they should just be themselves. ‘BE’ is about that, the power to just exist as you actually are.”
