Zane Lowe sits down with Roddy Ricch in a luxury car showroom, a fitting backdrop to breakdown his latest album, ‘LIVE LIFE FAST.’ The pair first discuss the inspirations behind Roddy Ricch’s biggest hits like “The Box” and “Die Young,” and Roddy explains that he is deeply inspired by Kanye West’s mentality and his definitions of home and work.
The “Kanye mentality,” contributions from collaborators, and backdrops like Paris, Aspen and Hawaii are the pillars that shaped ‘LIVE LIFE FAST.’ Roddy Ricch also pays his respects to Virgil Abloh who he describes as an innovator, and explains that fashion and travel are important elements to his artistry.
Listen to Roddy Ricch on Apple Music: https://apple.co/RoddyRicchYT
