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Madison + Rodeo, a new Dallas-based brand agency founded by veteran publicist and brand architect Anje Pearson and brand makeup artist Angela Brown, has officially launched with a model that combines brand strategy, experiential marketing, creator relations, strategic partnerships, and public relations. The agency is positioning itself as an alternative to the traditional public relations…
PR strategist and industry veteran Anje Pearson has released a new book that argues the public relations business model many agencies rely on is breaking down. The book, PR Is Dead (And Other Lies You Tell Yourself), is now available through Amazon in Kindle, paperback, and hardcover formats via Rogers Pearson Publishing. Pearson, known in…