Music distribution platform UnitedMasters has teamed with design and marketing company Vista to give nine music acts a chance to work with many of the best visual artists in the game.
Through a new program called “Cover Your Tracks”, musical acts can receive custom artwork from acclaimed visual artists including Raven Varona, Mike Carson, and Chaz “AllBLCK” Morgan.
The aforementioned artists have contributed to works by Adele, Beyoncé, Big Sean, Jay-Z, Meek Mill, Megan Thee Stallion, Future and more.
Varona, Carson and ALLBLCK will each choose three artists to collaborate with on their track’s cover art based on their submissions.
The selected finalists will be featured in a “Cover Your Tracks” video series, plus marketing materials and across UnitedMasters’ social channels.
The open call went live on the UnitedMasters app on February 3, 2022 with submissions closing on February 11, 2022.
After finalists are announced, the artists will work together to create the track artwork in mid-February, with the final artwork being showcased at SXSW in March 2022.
