Keke Palmer Teams Up for #BlackOwnedFriday: Celebrating Black-Owned Brands!

In celebration of Black-owned Friday, a movement in staunch support of Black-owned enterprises across the nation, Keke Palmer collaborates to illustrate the process of discovering, patronizing, and championing these businesses beyond a singular Friday, extending the support to every day.

Google has teamed up with the US Black Chambers, Inc. to give a new spin to Black Friday by calling it Black-owned Friday. The aim is to encourage and inspire shoppers to support Black-owned businesses and shop according to their values this holiday season.

The latest #BlackOwnedFriday music video serves as a vibrant showcase, featuring a myriad of Black-owned businesses and their diverse array of products, set to an invigorating track performed by Keke, accompanied by the legendary Crystal Waters.

“People know me as Keke “Keep A Bag” Palmer because I am all about taking care of business. I love
supporting small businesses, and as an entrepreneur myself, I’m particularly invested in the support of
Black-owned businesses. So when Google approached me for their fourth annual Black-owned Friday
campaign my response was “100%.”

Witness the visual celebration and explore the exceptional products showcased at: http://g.co/blackownedfriday


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