Luè Cognac and Jade Sparkling Wine proudly announce a groundbreaking partnership with Hip Hop icon Jim Jones, appointing him as the brand ambassador. This collaboration merges Jones’ iconic influence with the luxury, quality, and affordability that define the Luè Jade brands.
With a proven track record in the spirits industry, notably achieving over 68,000 cases in sales through his partnership with Sizzurp Liquor, Jones brings extensive experience, passion, and market insight. His unique ability to connect with audiences and vast network promises to elevate Luè Cognac and Jade Sparkling Wine to new heights.
“We’re thrilled to welcome Jim Jones to the Luè Jade family as our brand ambassador,” said David Buer, CEO at Luè Jade. “His industry success and resonance with consumers make him the ideal partner to represent our brands. Together, we’re set to redefine luxury, quality, and affordability in the industry.”
Luè Jade’s founders collectively offer over 50 years of experience in creating globally recognized brands, amassing over 1 million cases in sales worldwide. Their expertise and commitment position Luè Jade as a dominant force in the wine and spirits industry.
This partnership marks a milestone, combining Jones’ influence with Luè Jade’s dedication to excellence. The fusion is set to redefine standards of taste, sophistication, and affordability.
Luè Cognac starts at an attractive price range, beginning at $24.99 for the VS and $29.99 for the VSOP. Meanwhile, Jade Sparkling Wine ranges from $11.99 to $14.99. “I’m excited to share my Champagne expertise,” says Jones. “My fans can now enjoy an affordable option to party like I do.”
Both Luè Cognac and Jade Sparkling Wine have already made a significant impact in key markets such as New York, New Jersey, Maryland, Washington D.C., South Carolina, Georgia, and Florida. The response has been remarkable, with over 30,000 cases in sales over the last three years. Luè Jade aims to expand nationally, targeting major markets within the next 12 months.
Strategic partnerships with industry leaders like Republic National Distribution Company (RNDC) and Simone International establish a robust distribution network, ensuring widespread availability of Luè Jade products across the United States.
“We’re confident that Jim Jones’ partnership with Luè Jade, supported by our founders’ expertise, will significantly impact our brands,” added Buer. “His influence, combined with our commitment to excellence, will further solidify Luè Cognac and Jade Sparkling Wine as major players in the industry.”
