After securing a partnership with Scripps, a Friday Night Spotlight special is coming for the WNBA!
The “WNBA Friday Night Spotlight on ION” will feature WNBA regular season games on 15 Friday nights during the regular season on ION – a national entertainment network that reaches every U.S. TV household over the air and on all major pay TV and connected TV services.
It is exciting news for the much-needed, highly anticipated expansion of the WNBA and its fans. The coverage will begin May 26th straight through Sept 8th, spanning over 15 weeks!
“The WNBA is thrilled to partner with Scripps to expand the league’s media horizon and reach basketball fans in greater numbers. Access to watch WNBA games is in high demand, and Scripps’ dedicated Friday night lineup of WNBA games on ION will become much desired appointment viewing for WNBA fans.” – Cathy Engelbert, WNBA Commissioner
For ION, the WNBA partnership is the first for them when it comes to sports and will maximize promotion by utilizing its local TV stations to promote the “WNBA Friday Night Spotlight on ION” throughout the season!
“Scripps Sports was established to help leagues and teams extend their reach and connect with audiences through new distribution channels,” said Brian Lawlor, president of Scripps Sports. “We are pleased the WNBA sees the ION network as an opportunity to showcase its games with a weekly nationwide franchise designed to increase visibility and fandom for this sport. Women’s sports merits a national broadcast network that ensures every American TV household can watch these amazing athletes and their gripping gameplay.”
We have signed a multi-year agreement with The E.W. Scripps Company to televise games on Friday nights during the regular-season on ION, a national entertainment network that reaches every U.S. TV household over-the-air
— WNBA (@WNBA) April 20, 2023
Read the full article to learn more
